Privacy Policy

Last updated: November 07, 2025

Digital Daze Pty Ltd (referred to throughout this document as "we") collects, uses, shares, and protects your personal information as described in this Privacy Policy when you visit our website at www.digitaldaze.com.au (the "Site") or use our services (collectively, the "Services").

We are committed to protecting your privacy and complying with applicable laws, including the Australian Privacy Principles (APP) under the Privacy Act 1988 (Cth).

By using the Services, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use the Services.

1. Information We Collect

We collect information to provide, improve, and personalize the Services. This includes:

Personal Information:

• Name
• Email address
• Phone number
• Billing/shipping address (if you make purchases)
• Username and password for account creation

Usage Data:

• IP address
• Browser type and version
• Device type and ID
• Pages visited and time spent
• Referral sources

Cookies and Tracking Technologies: We use cookies, web beacons, and similar tools to track activity, remember preferences, and analyze usage. See Section 6 for details.

We do not collect sensitive information (e.g., health data) unless explicitly provided for a specific purpose and with your consent.

2. How We Use Your Information

We use your information for the following purposes:

• To provide and maintain the Services (e.g., processing orders, sending confirmations).
• To communicate with you (e.g., newsletters, support responses).
• To improve the Services (e.g., analytics, bug fixes).
• To personalize your experience (e.g., recommendations).
• For marketing (with your consent or as permitted by law, including the *Spam Act 2003 (Cth)*).
• To comply with legal obligations or enforce our terms.
• For security and fraud prevention.

3. How We Share Your Information

We do not sell your personal information. We may share it in these limited cases:

• Service Providers: With trusted third parties (e.g., payment processors like Stripe, analytics tools like Google Analytics) who help us operate the Services. They are bound by confidentiality and must comply with APP.
• Business Transfers: In the event of a merger, acquisition, or sale of assets.
• Legal Requirements: If required by law, subpoena, or government request (e.g., under Australian law).
• With Your Consent: For any other purpose with your explicit approval.

4. Data Retention

We retain your information only as long as necessary for the purposes outlined above, or as required by law (e.g., tax records for 5-7 years under Australian tax laws). You can request deletion at any time (see Section 8).

5. Your Rights and Choices

Under Australian law and depending on your location, you may have rights such as:

• Access, correction, or deletion of your data (e.g., via APP 12-13).
• Opt-out of marketing or cookies.
• Withdrawal of consent.
• Complaints to the Office of the Australian Information Commissioner (OAIC).

To exercise these rights, contact us at pa@martialpeter.com. For EU/UK users, we are the data controller; for other jurisdictions, see relevant notices.

6. Cookies and Tracking

We use:

• Essential Cookies: For site functionality.
• Analytics Cookies: To understand usage (e.g., Google Analytics).
• Marketing Cookies: For targeted ads (with consent).

You can manage cookies via browser settings or our cookie banner. For more, see our Cookie Policy.

7. Children's Privacy

The Services are not intended for children under 15 (as per Australian requirements). We do not knowingly collect data from children. If we learn of such collection, we will delete it.

8. Security

We use reasonable measures (e.g., encryption, firewalls) to protect your data, but no system is 100% secure. Report concerns to pa@martialpeter.com.

9. International Transfers

Data may be transferred outside Australia (e.g., to the US or other countries). We ensure adequate protections (e.g., ensuring recipients are APP compliant or using equivalent safeguards).

10. Changes to This Policy

We may update this Policy. Changes will be posted here with the updated date. Significant changes will be notified via email or site notice.

11. Contact Us

Questions? Email pa@martialpeter.com or write to:

This Policy is governed by Australian law.